Circklo's Business Configurator Academy

Duration: 12 weeks online
Next Academy: Wednesday, 22nd September 2021
Time commitment: 6 / 8 hours per week

Limited Time Offer: £2480 £1980
Flexible payment available - learn more
Special group enrolment pricing - schedule a call to find out how

Developed for start-ups in supply chain tech, marketing tech, fintech, digital commerce, health and wellness tech, and HR tech.

Circklo’s Business Configurator Academy is a 12-week programme. The programme combines online sessions with video lectures, live sessions with interactive activities and assignments to enable high impact learning for start-up entrepreneurs.

  • Examine circular economy business models and place them in the context of business ecosystems.

  • Understand the risks that your business may represent to all stakeholders, including investors, and get insights into recent private equity developments in supply chain tech, marketing tech, fintech, digital commerce and HR tech.

  • Explore the impact of innovation with Circklo thought leaders and expand your knowledge through relevant case studies as well as through networking opportunities with other entrepreneurs in your cohort and Circklo Game Changers.

  • Receive personal support throughout the programme from a dedicated business coaching team, and leave the programme prepared to advance your business for the next round of investment.

  • Pitch your business to your target market and investors.

  • Circklo

    “Circklo's programme enabled us to ask the right questions. It gave us access to great resources, a network of amazing mentors and experts and gave us the ability to reach another level of awareness in managing our startup.”

    CEO & Founder, Greenflea

  • Circklo

    “Circklo helped us develop a strong growth strategy and prepared us to stand in front of investors. Through the programme we met other great innovators and mentors.”

    CEO, Made2Flow

  • Circklo

    “We have learned a lot, changed the way we are working and we are still using a lot of the tools that were provided for us. The programme was challenging at times but very rewarding.”

    CPO and Co-Founder, Nozama

  • Circklo

    “Circklo provides us with such unparalleled support that makes us feel more confident and ready to go for it! We feel lucky and grateful for being part of this programme and can't recommend it enough.”

    Founder & Director, TheHIVE

  • Circklo

    “The Circklo Configurator has transformed our business approach beyond recognition. The course takes a no nonsense, commercially focused approach... just what we needed to get us 100% investment ready. Highly recommended.”

    Founder, Leasabl

  • Circklo

    “With Circklo I took my knowledge to the next level through the excellent mentors and coaches. Highly recommended.”

    Founder, YouSea

Configurator Academy Highlights


Pre-seed investment
YoY increase: 10.65% (Q1 2021)

Seed investment
YoY increase: 57.67% (Q1 2021)

Series A investment
YoY increase: 201.13% (Q1 2021)

3,141 funds opened since Q1 2020

47,867 deals across 38,620 companies

Source: Pitchbook

Circklo’s Business Configurator Academy provides a strong hands-on / practical framework that will enable you to:

  Describe your business model in supply chain tech, marketing tech, fintech, digital commerce or HR tech, in the context of circular economy

  Recognise the various segments of circular economy tech ecosystems and how they add value for your business

  Understand the investment process and the importance of due diligence and risk assessment 

  Identify the latest developments in your sector to refine your market offerings

  Analyse investors' appetite (pre-seed, seed and series A)

  Perform scenarios for negotiations and deal structuring

What you will learn

This 12-week programme provides participants with a thorough understanding of circular economy business models and how to place them in the context of business ecosystems, as well as of opportunities and risks that these present to all your stakeholders, including investors.

Unlike many accelerator programmes, this is NOT a high-level programme. While the format contains opportunities to network, the focus will be on accelerating your business and your founders / co-founders as executives leading a team.

Academy Syllabus

Week 1 – Understand your role in the Innovation Economy

Week 2 – Develop your business model for the circular economy

Week 3  Define your brand purpose for impact investment

Week 4 – Find your place in business ecosystems driven by tech innovation

Week 5 – Case studies / industry analysis

Week 6 – Develop your stakeholder mapping and make a risk assessment

After Week 6 each attendee will choose one of the following two journeys:


1: Investment Journey

Week 7 – Understand the types of investment and investment processes

Week 8 – Select your target list of investors

Week 9 – Structure your pitch deck narrative

Week 10 – Structure your financial model

Week 11 – Develop your investor pitch deck

Week 12 – Pitch to investors

2: Go to Market Journey

Week 7 – Develop your product roadmap

Week 8 – Create your target list of clients

Week 9 – Structure a partnership (B2B) / loyalty (B2C) programme 

Week 10 – Structure a 'go to market' plan based on user journeys

Week 11 – Develop your customer pitch deck

Week 12 – Pitch to prospective customers


The Academy Experience

  1. Twelve video lectures
  2. Twelve live group coaching calls
  3. Dragons’ Guild Day for networking with investors
  4. Group call for networking with all mentors and prospects
    (Week 6 of the programme)
  5. Interactive activities with design thinking and foresight analysis tools
  6. Dedicated coaching team and academy mentors for 1-1 interactions
  7. Exclusive support material from the Circklo’s Innovation Lab
  8. Slack workspace with all Circklo Game Changer members

Who should attend?

Circklo’s Business Configurator Academy allows executives from tech start-ups to build a solid foundational knowledge in 'go to market' techniques and approaches, while raising seed or series A rounds.

It is particularly relevant for the following roles:

  • Founder / Co-founder
  • Chief Executive Officer
  • Chief Finance / Investment Officer
  • Chief Revenue Officer
  • Managing Director
  • Managing Partner

Coaching & Mentor Team

Maria Morais

Business Strategy and Circular Economy Innovation

Giuseppe Di Cecio, PhD

Investment Readiness

Ella Minty

Communication and Strategic Alliances

Matt Durston

Brand Strategy and Product

Case studies

The programme incorporates real-world case studies into the video lectures to illustrate both best practices and missteps in action.
Some of our case studies  include:


Amazon is the major force in online retail, with a presence worldwide and a dominant market position in many countries.


The world’s largest retailer, operating more than 11,000 stores in more than 27 countries around the world. With 2.2m employees, it is also the largest private employer worldwide.


Inditex is the largest fashion group in the world, with more than 7,000 retail stores across 96 markets. It also reaches more than 200 countries through its online retail channels.


L’Oréal is the world’s largest cosmetics company, headquartered in Clichy, France. It sells hair dyes, skin care and sun protection products, as well as make-up and perfumes.


Nestlé is a multinational food and drink corporation, and is currently the largest food company in the world.


Levi Strauss & Co is one of the world’s biggest apparel companies, and the most famous jeans brand of them all.

Early registrations are encouraged. Seats fill up quickly!
Flexible payment options available. Learn more

Limited Time Offer: £2480 £1980

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